business plan

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A business plan describes a business, its history, vision, goals, objectives, strategies, market, operational plans and financial plans. It serves as both a blueprint and roadmap, describing the developmental objectives and intended performance results of the business organization.

Technological perspective --
Business plans play the role of melding physical and social technologies under a strategy, then operationally expressing the resulting designs in the economic world. (Beinhocker, 2006)