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sustainable competitive advantage

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See Also

competitive advantage [3] strategy [4] survival [5] capability [6] ability [7] resource [8] VRIN Framework [9]

Definition

Objective of strategy --
Sustainable competitive advantage is the ultimate objective of strategy. It is demonstrated by ongoing economic performance of the organization which exceeds, by a statistically significant amount, the performance of other organizations, year after year.

Views of sustainable advantage -- A more dynamic view of advantage is advantage sustained by an evolutionary organization, one which adapts over time to the changing competitive environment. Barney (1991), has a more specific view of advantage. See competitive advantage and VRIN Framework for an elaboration.


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[3] https://managingresearchlibrary.org/glossary/competitive-advantage
[4] https://managingresearchlibrary.org/glossary/strategy
[5] https://managingresearchlibrary.org/glossary/survival
[6] https://managingresearchlibrary.org/glossary/capability
[7] https://managingresearchlibrary.org/glossary/ability
[8] https://managingresearchlibrary.org/glossary/resource
[9] https://managingresearchlibrary.org/glossary/VRIN-Framework